Assembly Videos on Design 2 Part Magazine
Assembly Video Process Helps Manufacturers Solve Customer Assembly Problems Patent-pending process reduces product return rate and negative social media reviews, company says PHOENIX—A patent-pending assembly video process recently launched by Assembly Videos, a Phoenix-based service of Sky Dive Blondie LLC, is said to make “assembling any product simple and stress-free for the consumer” and significantly…
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The Next Generation of Customer Satisfaction
What do you think tops the list of what customers want from customers? If you guessed service, you’d be right. One study reported that almost half of surveyed respondents would prefer to have higher frequency of communications rather than a lower product price. 66% of customers say that the growing use of technology for customer…
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Best Practices for Product Videos
Adding videos to manufacturers websites have been proven to increase conversion and decrease returns. Through video, customers can examine a product in the same way they would in a store and learn more about the functions and assembly of the product. Video is a low-cost medium to explain products, but there’s a lot more to…
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Assembly Videos Complimentary Instructions Evaluation
Ever wonder where the joke came from about reading assembly instructions? As in, “Did your read the assembly instructions for that product?” and hear the answer, “only as a last resort, and even then they were terrible. I don’t need no stinking directions.” Research supports that having a how to assembly video to supplement your…
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Tips for Manufacturers on Properly Using Video
Many manufacturers are beginning to understand the importance of social media marketing in their industry. Potential clients and customers are looking for you online on Facebook, Twitter, and YouTube. The addition of videos from your company will increase website visitors and improve customer satisfaction, resulting in more loyal customers and referrals. Tell Your Company’s Story…
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How to Make QR Customer-Friendly
According to research conducted earlier this year, about 50% of smartphone users have scanned QR codes at least once – and almost 1 in 5 of these users made a purchase following their scan. Marketers and businesses can see that this technology is effective and on the rise. 81% of respondents reported having seen the…
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The Future (and Risks) of Nanotechnology
Nanotechnology made the news today when the FDA proposed a ban of its use in food packaging until we understand it more. But, what is nanotechnology, and why does it matter? Nanotechnology exists in a world so tiny microscopes can’t even see it. A nanometer is one-billionth of a meter, or a hundred-thousandth the width…
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Improving Customer Satisfaction and Earning Brand Loyalty
In 2010, 64% of consumers switched companies as a result of poor customer service, even though their satisfaction with the service itself rose. Though there was an acceptable level of product quality, customers will seek the best customer service. In fact, 54% of consumers would not compromise on customer service, even if it meant getting…
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Marketing News Central
Assembly Videos accomplishes this through its custom-produced multimedia “how to” videos and marketing integration services that provide consumers a demonstration of how to assemble, use, upgrade or maintain their purchased products perfectly. Click to read more.